TotalPicture Radio - The Voice of Career Leadership | Podcast Audience Growth is Exploding | Podcast, Paul, Emarketer, Audience, Advertising:
"eMarketer estimates that there was a 285% increase in size of the US podcast audience in 2007, a growth to 18.5 million. Furthermore, that audience will increase to 65 million in 2012. Of those listeners, 25 million will be 'active' users who tune in at least once a week.
Based in New York City, eMarketer conducts market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies. Joining us for a special online savvy edition of TPR is the author of the eMarketer podcast report, Paul Verna. Paul covers digital media Writers-Strike-Hurts-LA-Economy and entertainment, including music, digital movies, online video, video games Videogame-Simulator-Job , user-generated content and podcast advertising."
Tuesday, April 8, 2008
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